Rangers tap into new ‘lucrative’ deal as behind-the-scenes Ibrox agreement reached by James Bisgrove
Rangers have tapped into a new lucrative revenue stream after agreeing a TV rights swap deal with Sky Sports, according to The Herald.
The publication reported on its website on Sunday (14 December) that the agreement will see an extra live match broadcast from Ibrox on the satellite channel during the remainder of the current season.
The Herald added that in return, the club have received the ability to broadcast two more home matches on Pay Per View.
“The club already beam out live from every match to the rest of the world but only five Ibrox contests can be shown in the UK as part of the TV deal,” according to The Herald. “The new arrangement means British viewers will now be able to stump up for a further pair of home matches on demand direct from the club.
“The agreement comes on the back of relationship building behind the scenes between the Rangers hierarchy and Sky led by CEO James Bisgrove and new commercial director Karim Virani.”
Good news
Any financial boost will be warmly welcomed by the powers that be at Rangers, with fans also set to be pleased by this positive news.
It is, of course, not always easy for supporters to make it to the stadiums to watch matches, so this Pay Per View opportunity will be appreciated.
That is particularly true of the coming months, with the club set to continue playing on Thursdays in Europe, meaning more Sunday matches will arrive.
Gers manager Philippe Clement will, of course, not be focusing on the TV rights deal, but instead on how his players get on at Ibrox and further afield.
It is a huge period for the manager and the team, with a Scottish Premiership title chase a priority, along with successful ventures in the Europa League and the Scottish Cup.
Fans will be desperate to watch the Gers in action against fierce rivals Celtic, but there is a long list of other important matches that may just decide the club’s fate this season.
In other Rangers news, the Gers have been ordered to pay compensation as a legal battle involving the club concludes.